HomeGates & GlamoursMarketing and Management Genius at WOTC

Comments

Marketing and Management Genius at WOTC — 6 Comments

  1. I'll never pay them for the software or online access. Their debacle with MasterTools / eTools in 2001 ruined any chance they had, in my mind, of developing software worth paying for. My new mantra is going to be something like: D&D is dead; long live D&D. Basically, IMHO, i think the blogging community and the RPG community at large can do a better job at keeping the _spirit_ of a game like D&D alive – and healthy. WotC's recent attempts to monetize everything just screams "PROFFITZ!". I dunno, just my 2¢

  2. I'm pretty sure I won't buy forking over my hard earned money anytime soon. There are some good, new gaming mags I want to subscribe to and I think supporting the little publishers trying to fill the void left my Dragon & Dungeon magazine is money well spent.

  3. Yeah, between the blogs, message boards, et al, I see no need to pay for “online content” when there’s literally decades of content already out there.

    But like so many, I have minimal interest in 4E, so it’s not much of an issue. Even so, if they had this for 3E (which I did play some of) I still wouldn’t have paid out for it. Online gaming content is like online pornography – if you aren’t savvy enough to find it for free, that’s your own dang fault.

  4. This story might have something to do with it.

    While that’s a truly tragic story, I really don’t think it is responsible for all of the problems with the DDI.